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2026 comparison
Updated Jan 16, 2026
|Sources: Amazon, ManufacturerAmazon Fire TV Omni QLED Series 4K TV (2022) vs Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
Amazon Fire TV Omni QLED Series 4K TV (2022) vs Sony BRAVIA XR X90L Full Array LED 4K TV (2023): which is the right fit? We cover performance, value, and use cases to make the call easier.
Ratings: 4★ vs 4.4★
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Amazon Fire TV Omni QLED Series 4K TV (2022)
★4
(5,759)•Amazon
Screen Size:43" / 50" / 55" / 65" / 75"
Resolution:4K (3840 x 2160)
Screen Type:QLED LCD (VA Panel with Quantum Dot)
Refresh Rate:60 Hz native
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Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
★4.4
(995)•Amazon
Screen Size:55" / 65" / 75" / 85" / 98"
Resolution:4K (3840 x 2160)
Screen Type:LED LCD (VA Panel; Full Array Local Dimming)
Refresh Rate:120 Hz native
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Comparison: Amazon Fire TV Omni QLED Series 4K TV (2022) vs Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
Amazon Fire TV Omni QLED Series 4K TV (2022)
★4(5,759)Amazon
Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
★4.4(995)Amazon
| Criterion | Amazon Fire TV Omni QLED Series 4K TV (2022) | Sony BRAVIA XR X90L Full Array LED 4K TV (2023) |
|---|---|---|
| Rating | ★4(5,759)Amazon | ★4.4(995)Amazon |
Screen Size | 43" / 50" / 55" / 65" / 75" | 55" / 65" / 75" / 85" / 98" |
Resolution | 4K (3840 x 2160) | 4K (3840 x 2160) |
Screen Type | QLED LCD (VA Panel with Quantum Dot) | LED LCD (VA Panel; Full Array Local Dimming) |
Refresh Rate | 60 Hz native | 120 Hz native |
Processor | Quad-core MediaTek MT9020 (varies slightly by size) | Cognitive Processor XR |
Upscaling | Standard 4K Upscaling | XR 4K Upscaling (XR Clear Image) |
HDR Formats | Dolby Vision IQ, HDR10+ Adaptive, HDR10, HLG | Dolby Vision, HDR10, HLG (No HDR10+) |
Peak Brightness | ≈500-530 nits (SDR Real Scene); ≈500 nits (HDR Real Scene) – Good for the price, but not 'bright' by premium standards | ≈775 nits (SDR Real Scene); ≈1,200 nits (HDR 10% Window) – Brighter than previous X90K |
Local Dimming | Yes (Full Array Local Dimming; 80 zones on 65"; 96 zones on 75") | Yes (Full Array Local Dimming; Zone count varies by size) |
Contrast | ≈50,000:1 to 118,000:1 (with Local Dimming enabled) – Excellent black levels for the class | ≈42,000:1 (with Local Dimming enabled) – Excellent black levels for non-OLED |
Color Gamut | ≈94-96% DCI-P3 (Quantum Dot) | ≈90% DCI-P3 (XR Triluminos Pro) |
HDMI Ports | 4x HDMI (3x HDMI 2.0; 1x HDMI 2.1 eARC) | 4x HDMI (2x HDMI 2.1; 2x HDMI 2.0b) |
HDMI 2 1 | Partial (Port 4 is eARC with VRR/ALLM, but bandwidth is limited to HDMI 2.0 / 60Hz) | Yes (Ports 3 & 4 only support 4K@120Hz) |
VRR | Yes (48-60Hz range; HDMI Forum VRR) | Yes (HDMI Forum VRR, G-SYNC Compatible) |
Allm | Yes (Auto Low Latency Mode) | Yes (Auto Low Latency Mode) |
Input Lag | ≈10 ms @ 4K 60Hz (Game Mode) | ≈18 ms @ 4K 60Hz; ≈9 ms @ 4K 120Hz |
Audio Channels | 2.0 Channel | 2.0 Channel (Acoustic Multi-Audio) |
Audio Power | 24 W (12W x 2) – typical for 65"/75" models | 30 W (10W x 2 Full Range + 5W x 2 Tweeters) |
Audio Features | Dolby Digital Plus; Dolby Atmos (Passthrough); Dialogue Enhancer | Acoustic Multi-Audio; Dolby Atmos; Acoustic Center Sync (with compatible Sony soundbars); DTS Digital Surround |
Smart Platform | Fire TV OS | Google TV (Android 10) |
App Store | Amazon Appstore | Google Play Store |
Voice Assistants | Amazon Alexa Built-in (Hands-free with far-field mics) | Google Assistant Built-in; Works with Alexa; Works with Siri |
Casting | Apple AirPlay 2; Miracast (No Chromecast built-in) | Chromecast Built-in; Apple AirPlay 2 |
Connectivity | Wi-Fi 5 (802.11ac); Bluetooth 5.0; Ethernet (LAN); Optical Audio; IR Emitter port | Wi-Fi 5 (802.11ac); Bluetooth 4.2; Ethernet (LAN); Optical Audio; Composite In (Hybrid) |
Tuner | ATSC 1.0 (Digital) / Clear QAM (No NextGen TV) | ATSC 3.0 (NextGen TV) / Clear QAM |
Vesa | 300 x 300 mm (50"/55"); 400 x 300 mm (65"); 400 x 400 mm (75") | 300 x 300 mm (55"/65"/75"); 400 x 400 mm (85"); 600 x 400 mm (98") |
Dimensions With Stand | 65": 57.1 x 36.5 x 14.0 in; 75": 66.0 x 40.2 x 14.1 in | 65": 57.0 x 34.0 x 13.6 in; 75": 65.7 x 39.1 x 15.6 in; 85": 74.5 x 44.0 x 18.0 in |
Weight | 65": 45.4 lbs; 75": 74.3 lbs (without stand) | 65": 55.1 lbs; 75": 78.5 lbs; 85": 109.3 lbs; 98": 151.8 lbs (with stand) |
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Amazon Fire TV Omni QLED Series 4K TV (2022)
Rating:★4(5,759)Amazon
Screen Size:43" / 50" / 55" / 65" / 75"
Resolution:4K (3840 x 2160)
Screen Type:QLED LCD (VA Panel with Quantum Dot)
Refresh Rate:60 Hz native
Processor:Quad-core MediaTek MT9020 (varies slightly by size)
Upscaling:Standard 4K Upscaling
HDR Formats:Dolby Vision IQ, HDR10+ Adaptive, HDR10, HLG
Peak Brightness:≈500-530 nits (SDR Real Scene); ≈500 nits (HDR Real Scene) – Good for the price, but not 'bright' by premium standards
Local Dimming:Yes (Full Array Local Dimming; 80 zones on 65"; 96 zones on 75")
Contrast:≈50,000:1 to 118,000:1 (with Local Dimming enabled) – Excellent black levels for the class
Color Gamut:≈94-96% DCI-P3 (Quantum Dot)
HDMI Ports:4x HDMI (3x HDMI 2.0; 1x HDMI 2.1 eARC)
HDMI 2 1:Partial (Port 4 is eARC with VRR/ALLM, but bandwidth is limited to HDMI 2.0 / 60Hz)
VRR:Yes (48-60Hz range; HDMI Forum VRR)
Allm:Yes (Auto Low Latency Mode)
Input Lag:≈10 ms @ 4K 60Hz (Game Mode)
Audio Channels:2.0 Channel
Audio Power:24 W (12W x 2) – typical for 65"/75" models
Audio Features:Dolby Digital Plus; Dolby Atmos (Passthrough); Dialogue Enhancer
Smart Platform:Fire TV OS
App Store:Amazon Appstore
Voice Assistants:Amazon Alexa Built-in (Hands-free with far-field mics)
Casting:Apple AirPlay 2; Miracast (No Chromecast built-in)
Connectivity:Wi-Fi 5 (802.11ac); Bluetooth 5.0; Ethernet (LAN); Optical Audio; IR Emitter port
Tuner:ATSC 1.0 (Digital) / Clear QAM (No NextGen TV)
Vesa:300 x 300 mm (50"/55"); 400 x 300 mm (65"); 400 x 400 mm (75")
Dimensions With Stand:65": 57.1 x 36.5 x 14.0 in; 75": 66.0 x 40.2 x 14.1 in
Weight:65": 45.4 lbs; 75": 74.3 lbs (without stand)
✓ Pros:
- • Ambient Experience transforms the black screen into helpful widgets or art (requires presence)
- • Full Array Local Dimming provides impressive contrast and black uniformity for a budget TV
- • Hands-free Alexa is built directly into the TV bezel (no remote needed)
- • Supports all major HDR formats (Dolby Vision IQ and HDR10+ Adaptive)
✗ Cons:
- • Limited to 60Hz refresh rate (no high-framerate gaming support)
- • Peak brightness (~500 nits) struggles to make HDR highlights truly pop
- • Viewing angles are narrow (picture degrades when viewed from the side)
- • Fire TV OS interface is heavily laden with ads and Amazon content promotion
As an Amazon Associate I earn from qualifying purchases.
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Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
Rating:★4.4(995)Amazon
Screen Size:55" / 65" / 75" / 85" / 98"
Resolution:4K (3840 x 2160)
Screen Type:LED LCD (VA Panel; Full Array Local Dimming)
Refresh Rate:120 Hz native
Processor:Cognitive Processor XR
Upscaling:XR 4K Upscaling (XR Clear Image)
HDR Formats:Dolby Vision, HDR10, HLG (No HDR10+)
Peak Brightness:≈775 nits (SDR Real Scene); ≈1,200 nits (HDR 10% Window) – Brighter than previous X90K
Local Dimming:Yes (Full Array Local Dimming; Zone count varies by size)
Contrast:≈42,000:1 (with Local Dimming enabled) – Excellent black levels for non-OLED
Color Gamut:≈90% DCI-P3 (XR Triluminos Pro)
HDMI Ports:4x HDMI (2x HDMI 2.1; 2x HDMI 2.0b)
HDMI 2 1:Yes (Ports 3 & 4 only support 4K@120Hz)
VRR:Yes (HDMI Forum VRR, G-SYNC Compatible)
Allm:Yes (Auto Low Latency Mode)
Input Lag:≈18 ms @ 4K 60Hz; ≈9 ms @ 4K 120Hz
Audio Channels:2.0 Channel (Acoustic Multi-Audio)
Audio Power:30 W (10W x 2 Full Range + 5W x 2 Tweeters)
Audio Features:Acoustic Multi-Audio; Dolby Atmos; Acoustic Center Sync (with compatible Sony soundbars); DTS Digital Surround
Smart Platform:Google TV (Android 10)
App Store:Google Play Store
Voice Assistants:Google Assistant Built-in; Works with Alexa; Works with Siri
Casting:Chromecast Built-in; Apple AirPlay 2
Connectivity:Wi-Fi 5 (802.11ac); Bluetooth 4.2; Ethernet (LAN); Optical Audio; Composite In (Hybrid)
Tuner:ATSC 3.0 (NextGen TV) / Clear QAM
Vesa:300 x 300 mm (55"/65"/75"); 400 x 400 mm (85"); 600 x 400 mm (98")
Dimensions With Stand:65": 57.0 x 34.0 x 13.6 in; 75": 65.7 x 39.1 x 15.6 in; 85": 74.5 x 44.0 x 18.0 in
Weight:65": 55.1 lbs; 75": 78.5 lbs; 85": 109.3 lbs; 98": 151.8 lbs (with stand)
✓ Pros:
- • Cognitive Processor XR delivers industry-leading upscaling and motion processing
- • Significantly brighter than previous models, making HDR highlights pop
- • Full Array Local Dimming provides deep blacks and minimal blooming for the price
- • Includes ATSC 3.0 tuner for NextGen TV broadcasts (unlike many competitors)
✗ Cons:
- • Only two HDMI 2.1 ports, and one is shared with eARC (challenging for users with 2+ consoles and a soundbar)
- • Viewing angles are narrow (VA panel typical; picture washes out from sides)
- • Blooming is still noticeable around subtitles or very bright objects in dark scenes
- • Refection handling is decent but struggles with direct sunlight compared to the X93L/X95L
As an Amazon Associate I earn from qualifying purchases.
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Which one is better?
Based on ratings and feature balance, Sony BRAVIA XR X90L Full Array LED 4K TV (2023) has a slight edge for specific features. Amazon Fire TV Omni QLED Series 4K TV (2022) remains a strong alternative if its strengths match your needs.
Who should buy each?
Amazon Fire TV Omni QLED Series 4K TV (2022) excels at: Ambient Experience transforms the black screen into helpful widgets or art (requires presence), Full Array Local Dimming provides impressive contrast and black uniformity for a budget TV
Watch for: Limited to 60Hz refresh rate (no high-framerate gaming support)
Sony BRAVIA XR X90L Full Array LED 4K TV (2023) excels at: Cognitive Processor XR delivers industry-leading upscaling and motion processing, Significantly brighter than previous models, making HDR highlights pop
Watch for: Only two HDMI 2.1 ports, and one is shared with eARC (challenging for users with 2+ consoles and a soundbar)
Conclusion
There is no wrong answer here. Focus on the features you will use daily and pick the model that aligns with them.
Frequently Asked Questions
+Which has better value?
Amazon Fire TV Omni QLED Series 4K TV (2022) excels if you value ambient experience transforms the black screen into helpful widgets or art (requires presence). Sony BRAVIA XR X90L Full Array LED 4K TV (2023) is better if you prioritize cognitive processor xr delivers industry-leading upscaling and motion processing. Pick based on your budget and daily use.
+Is this an independent review?
Yes. We use affiliate links for monetization, but recommendations are research-driven and unbiased.
+Do newer models exist?
Check release timelines from the manufacturers and compare pricing before you buy. We refresh this page when major updates land.
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