← Back to Headphones
2026 comparison
Updated Jan 16, 2026
|Sources: Amazon, Manufacturer

JBL Live 770NC vs Apple AirPods Max (USB-C)

Choosing between JBL Live 770NC and Apple AirPods Max (USB-C) can be tricky. Both are excellent, but they serve different priorities. This guide highlights what matters for US shoppers.

Ratings: 4.6★ vs 4.6★

As an Amazon Associate I earn from qualifying purchases.

JBL Live 770NC

JBL Live 770NC

4.6
(1,519)Amazon
Form Factor:Over-ear (closed-back)
Connectivity:Bluetooth 5.3 + 3.5mm AUX (wired)
Bluetooth Version:Bluetooth 5.3 (LE Audio ready via OTA update)
Codecs:SBC, AAC (LC3 ready via future update)
Check Amazon Price
Apple AirPods Max (USB-C)

Apple AirPods Max (USB-C)

4.6
(3,079)Amazon
Form Factor:Over-ear (closed-back)
Connectivity:Bluetooth 5.0; USB-C (charging + lossless wired audio)
Bluetooth Version:5.0
Codecs:AAC, SBC (Wireless); ALAC (Wired via USB-C)
Check Amazon Price

Comparison: JBL Live 770NC vs Apple AirPods Max (USB-C)

JBL Live 770NC

JBL Live 770NC

4.6(1,519)Amazon
Apple AirPods Max (USB-C)

Apple AirPods Max (USB-C)

4.6(3,079)Amazon
JBL Live 770NC

JBL Live 770NC

Rating:4.6(1,519)Amazon
Form Factor:Over-ear (closed-back)
Connectivity:Bluetooth 5.3 + 3.5mm AUX (wired)
Bluetooth Version:Bluetooth 5.3 (LE Audio ready via OTA update)
Codecs:SBC, AAC (LC3 ready via future update)
ANC:Yes (True Adaptive Noise Cancelling with 4 noise-sensing mics)
Transparency:Yes (Smart Ambient / TalkThru)
Drivers:40mm Dynamic Drivers (JBL Signature Sound)
Frequency Response:20 Hz – 20,000 Hz (Wireless) / 20 Hz – 40,000 Hz (Wired)
Microphones:2 Beamforming Microphones for calls (Wind-noise reduction)
Battery Life:Up to 65 hours (ANC off) / Up to 50 hours (ANC on)
Battery Life:N/A (No charging case)
Charging:USB-C; Full charge in 3 hours; 5 min charge = 4 hours playback
Multipoint:Yes (Multi-point connection for 2 devices)
Low Latency Mode:Yes (Video Mode available via JBL Headphones App)
Wired Mode:Yes (Detachable 3.5mm audio cable included; Microphone DOES NOT work in wired mode)
Water Resistance:No (No IP rating stated)
Weight:9.03 oz (256 g)
Controls:Physical Buttons (Volume, Power, Bluetooth) + Touch Control on earcup (Voice Assistant, ANC)
App Eq:JBL Headphones App (Personi-Fi 2.0, Parametric EQ, Spatial Sound)
Extras:JBL Spatial Sound; Auto Play/Pause; Google Finder support; Comfort-fit fabric headband

✓ Pros:

  • Excellent battery life (up to 65 hours) minimizes charging frequency
  • Personi-Fi 2.0 adapts the sound profile to your specific hearing capabilities
  • True Adaptive ANC effectively adjusts to changing environments automatically
  • Lightweight design with a fabric headband ensures comfort for long sessions
  • Supports Bluetooth Multipoint for seamless switching between phone and laptop

✗ Cons:

  • Microphone functionality is disabled when using the wired connection
  • Lacks high-bitrate codecs like LDAC or aptX at launch
  • No official water resistance (IP) rating makes them unsuitable for heavy workouts

As an Amazon Associate I earn from qualifying purchases.

Check Price on Amazon
Apple AirPods Max (USB-C)

Apple AirPods Max (USB-C)

Rating:4.6(3,079)Amazon
Form Factor:Over-ear (closed-back)
Connectivity:Bluetooth 5.0; USB-C (charging + lossless wired audio)
Bluetooth Version:5.0
Codecs:AAC, SBC (Wireless); ALAC (Wired via USB-C)
ANC:Yes (Pro-level Active Noise Cancellation)
Transparency:Yes (Transparency mode)
Drivers:40mm Apple-designed dynamic driver
Frequency Response:Not officially specified
Microphones:9 mics (8 for ANC, 3 for voice pickup - 2 shared)
Battery Life:Up to 20 h (with ANC/Spatial Audio)
Battery Life:N/A (Smart Case preserves battery, does not charge)
Charging:USB-C
Multipoint:Automatic Switching (Apple ecosystem only)
Low Latency Mode:Ultra-low latency via USB-C (wired)
Wired Mode:Yes (Lossless digital audio via USB-C cable)
Water Resistance:None
Weight:0.85 lb (385 g)
Controls:Digital Crown (volume/control), Noise Control button
App Eq:iOS Settings (Headphone Accommodations)
Extras:Personalized Spatial Audio; Find My support; Smart Case (low power mode)

✓ Pros:

  • Seamless switching and integration within Apple ecosystem
  • Class-leading ANC and Transparency modes
  • Native Lossless Audio support via USB-C cable
  • Premium build quality with breathable mesh canopy

✗ Cons:

  • Heavier than most competitors (385g)
  • Smart Case offers minimal physical protection
  • Retains older H1 chip (misses Adaptive Audio/Conversation Awareness)
  • Expensive MSRP ($549) unchanged
  • No official water resistance rating

As an Amazon Associate I earn from qualifying purchases.

Check Price on Amazon

Which one is better?

Looking at user satisfaction (JBL Live 770NC: 4.6★ vs Apple AirPods Max (USB-C): 4.6★), JBL Live 770NC pulls ahead. The gap is small—choose based on the priorities below.

Who should buy each?

JBL Live 770NC excels at: Excellent battery life (up to 65 hours) minimizes charging frequency, Personi-Fi 2.0 adapts the sound profile to your specific hearing capabilities
Watch for: Microphone functionality is disabled when using the wired connection

Apple AirPods Max (USB-C) excels at: Seamless switching and integration within Apple ecosystem, Class-leading ANC and Transparency modes
Watch for: Heavier than most competitors (385g)

Conclusion

With the key differences outlined, the decision should be clearer. Both options deliver quality—choose the one that fits your priorities.

Frequently Asked Questions

+Which has better value?

JBL Live 770NC excels if you value excellent battery life (up to 65 hours) minimizes charging frequency. Apple AirPods Max (USB-C) is better if you prioritize seamless switching and integration within apple ecosystem. Pick based on your budget and daily use.

+Is this an independent review?

Yes. We use affiliate links for monetization, but recommendations are research-driven and unbiased.

+Do newer models exist?

Check release timelines from the manufacturers and compare pricing before you buy. We refresh this page when major updates land.

Affiliate disclosure

PageBen uses Amazon affiliate links. If you purchase through our links, we may earn a commission at no extra cost to you. This supports independent content for US shoppers.