JBL Live 770NC vs Sonos Ace Wireless Headphones
The JBL Live 770NC is the smarter buy for most people—its impressive 65-hour battery life crushes the Sonos Ace Wireless Headphones' 30 hours. If you're looking at long listening sessions without frequent charging, this is a game-changer. In real-world use, the JBL's Personi-Fi 2.0 technology adapts the sound to your hearing, making it ideal for personalized audio. Meanwhile, the Sonos Ace shines with its TV Audio Swap feature, but only if you already own a compatible Sonos soundbar. The choice boils down to battery longevity versus premium features.
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JBL Live 770NC

Sonos Ace Wireless Headphones
Only the specs that differ are shown here. Winners are highlighted when the data is clear.
+Full specs, pros, and cons
Everything side-by-side with ratings and the full spec list.
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Full specs, pros, and cons
Everything side-by-side with ratings and the full spec list.
Comparison: JBL Live 770NC vs Sonos Ace Wireless Headphones

JBL Live 770NC

Sonos Ace Wireless Headphones
| Criterion | JBL Live 770NC | Sonos Ace Wireless Headphones |
|---|---|---|
| Rating | ★4.6(1,519)Amazon | ★4.5(339)Best Buy |
Form Factor | Over-ear (closed-back) | Over-ear (closed-back) |
Connectivity | Bluetooth 5.3 + 3.5mm AUX (wired) | Bluetooth 5.4 + USB-C Digital Audio + 3.5mm Analog (via included USB-C cable) |
Bluetooth Version | Bluetooth 5.3 (LE Audio ready via OTA update) | Bluetooth 5.4 |
Codecs | SBC, AAC (LC3 ready via future update) | SBC, AAC, aptX™ Adaptive, aptX™ Lossless (Snapdragon Sound™) |
ANC | Yes (True Adaptive Noise Cancelling with 4 noise-sensing mics) | Yes (World-class Active Noise Cancellation) |
Transparency | Yes (Smart Ambient / TalkThru) | Yes (Aware Mode) |
Drivers | 40mm Dynamic Drivers (JBL Signature Sound) | Custom-designed 40mm Dynamic Drivers |
Frequency Response | 20 Hz – 20,000 Hz (Wireless) / 20 Hz – 40,000 Hz (Wired) | N/A (Not officially specified by manufacturer) |
Microphones | 2 Beamforming Microphones for calls (Wind-noise reduction) | 8 Microphones total (Beamforming for ANC and clear calls) |
Battery Life | Up to 65 hours (ANC off) / Up to 50 hours (ANC on) | Up to 30 hours (with ANC/Spatial Audio on) |
Battery Life | N/A (No charging case) | N/A (No charging case) |
Charging | USB-C; Full charge in 3 hours; 5 min charge = 4 hours playback | USB-C Rapid Charge; 3 min = 3 hours playback; Full charge ~3 hours |
Multipoint | Yes (Multi-point connection for 2 devices) | Yes (Simultaneous connection to 2 devices) |
Low Latency Mode | Yes (Video Mode available via JBL Headphones App) | Yes (via aptX™ Adaptive or TV Audio Swap Wi-Fi link) |
Wired Mode | Yes (Detachable 3.5mm audio cable included; Microphone DOES NOT work in wired mode) | Yes (USB-C to USB-C for lossless digital; USB-C to 3.5mm for analog sources) |
Water Resistance | No (No IP rating stated) | No (No IP rating) |
Weight | 9.03 oz (256 g) | 11 oz (312 g) |
Controls | Physical Buttons (Volume, Power, Bluetooth) + Touch Control on earcup (Voice Assistant, ANC) | Content Key (Slide/Press for Volume & Playback), Noise Control Button, Power/Pairing |
App Eq | JBL Headphones App (Personi-Fi 2.0, Parametric EQ, Spatial Sound) | Sonos App (Bass, Treble, Loudness toggle) |
Extras | JBL Spatial Sound; Auto Play/Pause; Google Finder support; Comfort-fit fabric headband | TV Audio Swap (Wi-Fi connection to Sonos Soundbars); Dynamic Head Tracking; Magnetic Ear Cushions |
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JBL Live 770NC
✓ Pros:
- • Excellent battery life (up to 65 hours) minimizes charging frequency
- • Personi-Fi 2.0 adapts the sound profile to your specific hearing capabilities
- • True Adaptive ANC effectively adjusts to changing environments automatically
- • Lightweight design with a fabric headband ensures comfort for long sessions
- • Supports Bluetooth Multipoint for seamless switching between phone and laptop
✗ Cons:
- • Microphone functionality is disabled when using the wired connection
- • Lacks high-bitrate codecs like LDAC or aptX at launch
- • No official water resistance (IP) rating makes them unsuitable for heavy workouts
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Sonos Ace Wireless Headphones
✓ Pros:
- • TV Audio Swap instantly transfers immersive home theater audio from Sonos soundbars to headphones
- • Supports aptX™ Lossless for bit-perfect CD-quality audio on compatible Android devices
- • Tactile 'Content Key' slider offers superior control compared to touch gestures
- • Plush memory foam and hidden hinge design provide premium comfort
- • USB-C port supports wired lossless digital audio playback
✗ Cons:
- • High price point places it in direct competition with established luxury rivals
- • TV Audio Swap requires specific Sonos hardware (Arc, Beam, Ray)
- • EQ customization is limited to basic Bass and Treble sliders
- • Heavier than some direct competitors like the Sony WH-1000XM5
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Which one is better?
The JBL Live 770NC is the better buy for most people - its 65-hour battery life crushes the Sonos Ace Wireless Headphones' 30 hours. That said, grab the Sonos Ace if you need seamless integration with Sonos home theater systems - it's a premium experience worth considering.
Who should buy each?
Choose the JBL Live 770NC if: you need 65 hours of battery life, enjoy personalized sound adjustments, or want lightweight comfort for extended listening.
Choose the Sonos Ace Wireless Headphones if: you want high-fidelity audio, plan to use them with a Sonos soundbar, or need advanced noise cancellation features. (11.01 oz weight)
Conclusion
JBL Live 770NC and Sonos Ace Wireless Headphones are both solid choices. Match the strengths above to your budget and workflow to make the best call.
Frequently Asked Questions
+Which has better value?
JBL Live 770NC excels if you value excellent battery life (up to 65 hours) minimizes charging frequency. Sonos Ace Wireless Headphones is better if you prioritize tv audio swap instantly transfers immersive home theater audio from sonos soundbars to headphones. Pick based on your budget and daily use.
+Is this an independent review?
Yes. We use affiliate links for monetization, but recommendations are research-driven and unbiased.
+Do newer models exist?
Check release timelines from the manufacturers and compare pricing before you buy. We refresh this page when major updates land.
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