LG OLED evo G4 Series (Gallery Edition, 2024) vs Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
When comparing the LG OLED evo G4 Series (Gallery Edition, 2024) and the Sony BRAVIA XR X90L Full Array LED 4K TV (2023), the G4 stands out with its incredible brightness of 1,500 nits, making it a top choice for HDR content. Meanwhile, the X90L shines with its ATSC 3.0 tuner for NextGen TV but falls behind in peak brightness and refresh rate. In real-world use, the LG's 144Hz refresh rate delivers fluid motion, particularly for fast-paced gaming. On the flip side, the Sony's 120Hz is still solid but lags behind the G4, which is designed to fully utilize its four HDMI 2.1 ports for next-gen consoles and high-performance PCs. This means the LG OLED evo G4 is the superior choice for gamers and movie enthusiasts alike who crave vivid visuals and smooth gameplay.
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LG OLED evo G4 Series (Gallery Edition, 2024)
Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
Only the specs that differ are shown here. Winners are highlighted when the data is clear.
+Full specs, pros, and cons
Everything side-by-side with ratings and the full spec list.
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Full specs, pros, and cons
Everything side-by-side with ratings and the full spec list.
Comparison: LG OLED evo G4 Series (Gallery Edition, 2024) vs Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
LG OLED evo G4 Series (Gallery Edition, 2024)
Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
| Criterion | LG OLED evo G4 Series (Gallery Edition, 2024) | Sony BRAVIA XR X90L Full Array LED 4K TV (2023) |
|---|---|---|
| Rating | ★4.4(240)Amazon | ★4.4(995)Amazon |
Screen Size | 55" / 65" / 77" / 83" / 97" | 55" / 65" / 75" / 85" / 98" |
Resolution | 4K (3840 x 2160) | 4K (3840 x 2160) |
Screen Type | WOLED with Micro Lens Array (MLA) on 55/65/77/83"; Standard WOLED on 97" | LED LCD (VA Panel; Full Array Local Dimming) |
Refresh Rate | 144 Hz native (PC); 120 Hz (Consoles) | 120 Hz native |
Processor | α11 AI Processor 4K | Cognitive Processor XR |
Upscaling | AI Super Upscaling 4K (AI Picture Pro) | XR 4K Upscaling (XR Clear Image) |
HDR Formats | Dolby Vision, HDR10, HLG (No HDR10+) | Dolby Vision, HDR10, HLG (No HDR10+) |
Peak Brightness | ≈1,500 nits (HDR 2% window on MLA models); ≈350-500 nits (SDR Real Scene) | ≈775 nits (SDR Real Scene); ≈1,200 nits (HDR 10% Window) – Brighter than previous X90K |
Local Dimming | No (Self-illuminating pixels) | Yes (Full Array Local Dimming; Zone count varies by size) |
Contrast | Infinite (Perfect Black) | ≈42,000:1 (with Local Dimming enabled) – Excellent black levels for non-OLED |
Color Gamut | ≈99% DCI-P3 (MLA models) | ≈90% DCI-P3 (XR Triluminos Pro) |
HDMI Ports | 4x HDMI 2.1 (All ports support 4K@144Hz) | 4x HDMI (2x HDMI 2.1; 2x HDMI 2.0b) |
HDMI 2 1 | Yes (4 ports) | Yes (Ports 3 & 4 only support 4K@120Hz) |
VRR | Yes (G-SYNC Compatible, FreeSync Premium, HDMI Forum VRR) | Yes (HDMI Forum VRR, G-SYNC Compatible) |
Allm | Yes (Auto Low Latency Mode) | Yes (Auto Low Latency Mode) |
Input Lag | ≈10 ms @ 60Hz; ≈5 ms @ 120Hz; ≈0.1 ms response time | ≈18 ms @ 4K 60Hz; ≈9 ms @ 4K 120Hz |
Audio Channels | 4.2 Channel | 2.0 Channel (Acoustic Multi-Audio) |
Audio Power | 60 W | 30 W (10W x 2 Full Range + 5W x 2 Tweeters) |
Audio Features | Dolby Atmos; DTS:X (Bypass only); AI Sound Pro (Virtual 11.1.2 Up-mix); WiSA Ready (2.1ch) | Acoustic Multi-Audio; Dolby Atmos; Acoustic Center Sync (with compatible Sony soundbars); DTS Digital Surround |
Smart Platform | webOS 24 | Google TV (Android 10) |
App Store | LG Content Store | Google Play Store |
Voice Assistants | Amazon Alexa Built-in; Works with Google Assistant | Google Assistant Built-in; Works with Alexa; Works with Siri |
Casting | Apple AirPlay 2; Chromecast Built-in | Chromecast Built-in; Apple AirPlay 2 |
Connectivity | Wi-Fi 6E (802.11ax); Bluetooth 5.1; Ethernet (LAN); Optical Audio | Wi-Fi 5 (802.11ac); Bluetooth 4.2; Ethernet (LAN); Optical Audio; Composite In (Hybrid) |
Tuner | ATSC 1.0 (Digital) / Clear QAM (Note: ATSC 3.0 removed for 2024) | ATSC 3.0 (NextGen TV) / Clear QAM |
Vesa | 300 x 200 mm (55"); 300 x 300 mm (65"); 300 x 300 mm (77"); 400 x 400 mm (83"); 600 x 400 mm (97") | 300 x 300 mm (55"/65"/75"); 400 x 400 mm (85"); 600 x 400 mm (98") |
Dimensions With Stand | Note: Stand sold separately for most SKUs. Panel dims (65"): 56.7 x 32.5 x 1.0 in | 65": 57.0 x 34.0 x 13.6 in; 75": 65.7 x 39.1 x 15.6 in; 85": 74.5 x 44.0 x 18.0 in |
Weight | 55": 38.4 lbs; 65": 52.5 lbs; 77": 82.5 lbs; 83": 90.2 lbs (Panel only) | 65": 55.1 lbs; 75": 78.5 lbs; 85": 109.3 lbs; 98": 151.8 lbs (with stand) |
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LG OLED evo G4 Series (Gallery Edition, 2024)
✓ Pros:
- • Class-leading brightness with MLA technology (55"-83" models)
- • New α11 AI Processor delivers significant upscaling and processing improvements
- • Full 144Hz support on all four HDMI 2.1 ports for elite PC gaming
- • Includes a 5-year limited panel warranty (uncommon in the industry)
✗ Cons:
- • No ATSC 3.0 tuner (a downgrade from the G3, limiting NextGen TV access)
- • Stand is typically not included in the box (designed for wall mounting)
- • 97-inch model lacks the brightness-boosting MLA tech of smaller sizes
- • No HDR10+ support (LG remains exclusive to Dolby Vision)
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Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
✓ Pros:
- • Cognitive Processor XR delivers industry-leading upscaling and motion processing
- • Significantly brighter than previous models, making HDR highlights pop
- • Full Array Local Dimming provides deep blacks and minimal blooming for the price
- • Includes ATSC 3.0 tuner for NextGen TV broadcasts (unlike many competitors)
✗ Cons:
- • Only two HDMI 2.1 ports, and one is shared with eARC (challenging for users with 2+ consoles and a soundbar)
- • Viewing angles are narrow (VA panel typical; picture washes out from sides)
- • Blooming is still noticeable around subtitles or very bright objects in dark scenes
- • Refection handling is decent but struggles with direct sunlight compared to the X93L/X95L
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Which one is better?
The LG OLED evo G4 Series (Gallery Edition, 2024) is the better buy for most people - its 1,500 nits peak brightness crushes the Sony BRAVIA XR X90L's 1,200 nits. That said, grab the Sony if you need ATSC 3.0 support for NextGen TV broadcasts - it's a more budget-friendly option.
Who should buy each?
Choose the LG OLED evo G4 Series (Gallery Edition, 2024) if: you want exceptional HDR brightness, need a smooth refresh rate for gaming, or plan to wall-mount for a sleek look. (144 Hz refresh)
Choose the Sony BRAVIA XR X90L Full Array LED 4K TV (2023) if: you prefer ATSC 3.0 for NextGen TV access, want a lower price point, or enjoy watching in bright rooms with decent reflection handling.
Conclusion
There is no wrong answer here. Focus on the features you will use daily and pick the model that aligns with them.
Frequently Asked Questions
+Which has better value?
LG OLED evo G4 Series (Gallery Edition, 2024) excels if you value class-leading brightness with mla technology (55"-83" models). Sony BRAVIA XR X90L Full Array LED 4K TV (2023) is better if you prioritize cognitive processor xr delivers industry-leading upscaling and motion processing. Pick based on your budget and daily use.
+Is this an independent review?
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+Do newer models exist?
Check release timelines from the manufacturers and compare pricing before you buy. We refresh this page when major updates land.
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