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2026 comparison
Updated Jan 16, 2026
|Sources: Amazon, ManufacturerSony BRAVIA XR X90L Full Array LED 4K TV (2023) vs LG OLED evo C4 Series (2024)
Choosing between Sony BRAVIA XR X90L Full Array LED 4K TV (2023) and LG OLED evo C4 Series (2024) can be tricky. Both are excellent, but they serve different priorities. This guide highlights what matters for US shoppers.
Ratings: 4.4★ vs 4.5★
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Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
★4.4
(995)•Amazon
Screen Size:55" / 65" / 75" / 85" / 98"
Resolution:4K (3840 x 2160)
Screen Type:LED LCD (VA Panel; Full Array Local Dimming)
Refresh Rate:120 Hz native
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LG OLED evo C4 Series (2024)
★4.5
(1,530)•Amazon
Screen Size:42" / 48" / 55" / 65" / 77" / 83"
Resolution:4K (3840 x 2160)
Screen Type:WOLED (OLED evo)
Refresh Rate:144 Hz native (PC); 120 Hz (Consoles)
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Comparison: Sony BRAVIA XR X90L Full Array LED 4K TV (2023) vs LG OLED evo C4 Series (2024)
Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
★4.4(995)Amazon
LG OLED evo C4 Series (2024)
★4.5(1,530)Amazon
| Criterion | Sony BRAVIA XR X90L Full Array LED 4K TV (2023) | LG OLED evo C4 Series (2024) |
|---|---|---|
| Rating | ★4.4(995)Amazon | ★4.5(1,530)Amazon |
Screen Size | 55" / 65" / 75" / 85" / 98" | 42" / 48" / 55" / 65" / 77" / 83" |
Resolution | 4K (3840 x 2160) | 4K (3840 x 2160) |
Screen Type | LED LCD (VA Panel; Full Array Local Dimming) | WOLED (OLED evo) |
Refresh Rate | 120 Hz native | 144 Hz native (PC); 120 Hz (Consoles) |
Processor | Cognitive Processor XR | α9 AI Processor 4K Gen7 |
Upscaling | XR 4K Upscaling (XR Clear Image) | α9 AI Super Upscaling 4K |
HDR Formats | Dolby Vision, HDR10, HLG (No HDR10+) | Dolby Vision, HDR10, HLG (No HDR10+) |
Peak Brightness | ≈775 nits (SDR Real Scene); ≈1,200 nits (HDR 10% Window) – Brighter than previous X90K | ≈950-1,000 nits (55"+ HDR 2% window); ≈800 nits (42"/48" models) |
Local Dimming | Yes (Full Array Local Dimming; Zone count varies by size) | No (Self-illuminating pixels) |
Contrast | ≈42,000:1 (with Local Dimming enabled) – Excellent black levels for non-OLED | Infinite (Perfect Black) |
Color Gamut | ≈90% DCI-P3 (XR Triluminos Pro) | ≈99% DCI-P3 |
HDMI Ports | 4x HDMI (2x HDMI 2.1; 2x HDMI 2.0b) | 4x HDMI 2.1 (All ports support 4K@144Hz) |
HDMI 2 1 | Yes (Ports 3 & 4 only support 4K@120Hz) | Yes (4 ports) |
VRR | Yes (HDMI Forum VRR, G-SYNC Compatible) | Yes (G-SYNC Compatible, FreeSync Premium, HDMI Forum VRR) |
Allm | Yes (Auto Low Latency Mode) | Yes (Auto Low Latency Mode) |
Input Lag | ≈18 ms @ 4K 60Hz; ≈9 ms @ 4K 120Hz | ≈10 ms @ 60Hz; ≈5 ms @ 120Hz; ≈0.1 ms response time |
Audio Channels | 2.0 Channel (Acoustic Multi-Audio) | 2.2 Channel (55"-83"); 2.0 Channel (42"-48") |
Audio Power | 30 W (10W x 2 Full Range + 5W x 2 Tweeters) | 40 W (55"-83"); 20 W (42"-48") |
Audio Features | Acoustic Multi-Audio; Dolby Atmos; Acoustic Center Sync (with compatible Sony soundbars); DTS Digital Surround | Dolby Atmos; DTS:X (Bypass only); AI Sound Pro (Virtual 9.1.2 Up-mix); WiSA Ready (2.1ch) |
Smart Platform | Google TV (Android 10) | webOS 24 |
App Store | Google Play Store | LG Content Store |
Voice Assistants | Google Assistant Built-in; Works with Alexa; Works with Siri | Amazon Alexa Built-in; Works with Google Assistant & Apple Home |
Casting | Chromecast Built-in; Apple AirPlay 2 | Apple AirPlay 2; Chromecast Built-in |
Connectivity | Wi-Fi 5 (802.11ac); Bluetooth 4.2; Ethernet (LAN); Optical Audio; Composite In (Hybrid) | Wi-Fi 5 (802.11ac); Bluetooth 5.1; Ethernet (LAN); eARC (HDMI 2) |
Tuner | ATSC 3.0 (NextGen TV) / Clear QAM | ATSC 1.0 (Digital) / Clear QAM |
Vesa | 300 x 300 mm (55"/65"/75"); 400 x 400 mm (85"); 600 x 400 mm (98") | 300 x 200 mm (42"-55"); 300 x 300 mm (65"); 400 x 200 mm (77"); 400 x 400 mm (83") |
Dimensions With Stand | 65": 57.0 x 34.0 x 13.6 in; 75": 65.7 x 39.1 x 15.6 in; 85": 74.5 x 44.0 x 18.0 in | 55": 48.1 x 29.8 x 9.1 in; 65": 56.7 x 34.6 x 9.1 in; 77": 67.4 x 40.7 x 10.5 in |
Weight | 65": 55.1 lbs; 75": 78.5 lbs; 85": 109.3 lbs; 98": 151.8 lbs (with stand) | 55": 35.3 lbs; 65": 40.8 lbs; 77": 59.5 lbs (with stand) |
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Sony BRAVIA XR X90L Full Array LED 4K TV (2023)
Rating:★4.4(995)Amazon
Screen Size:55" / 65" / 75" / 85" / 98"
Resolution:4K (3840 x 2160)
Screen Type:LED LCD (VA Panel; Full Array Local Dimming)
Refresh Rate:120 Hz native
Processor:Cognitive Processor XR
Upscaling:XR 4K Upscaling (XR Clear Image)
HDR Formats:Dolby Vision, HDR10, HLG (No HDR10+)
Peak Brightness:≈775 nits (SDR Real Scene); ≈1,200 nits (HDR 10% Window) – Brighter than previous X90K
Local Dimming:Yes (Full Array Local Dimming; Zone count varies by size)
Contrast:≈42,000:1 (with Local Dimming enabled) – Excellent black levels for non-OLED
Color Gamut:≈90% DCI-P3 (XR Triluminos Pro)
HDMI Ports:4x HDMI (2x HDMI 2.1; 2x HDMI 2.0b)
HDMI 2 1:Yes (Ports 3 & 4 only support 4K@120Hz)
VRR:Yes (HDMI Forum VRR, G-SYNC Compatible)
Allm:Yes (Auto Low Latency Mode)
Input Lag:≈18 ms @ 4K 60Hz; ≈9 ms @ 4K 120Hz
Audio Channels:2.0 Channel (Acoustic Multi-Audio)
Audio Power:30 W (10W x 2 Full Range + 5W x 2 Tweeters)
Audio Features:Acoustic Multi-Audio; Dolby Atmos; Acoustic Center Sync (with compatible Sony soundbars); DTS Digital Surround
Smart Platform:Google TV (Android 10)
App Store:Google Play Store
Voice Assistants:Google Assistant Built-in; Works with Alexa; Works with Siri
Casting:Chromecast Built-in; Apple AirPlay 2
Connectivity:Wi-Fi 5 (802.11ac); Bluetooth 4.2; Ethernet (LAN); Optical Audio; Composite In (Hybrid)
Tuner:ATSC 3.0 (NextGen TV) / Clear QAM
Vesa:300 x 300 mm (55"/65"/75"); 400 x 400 mm (85"); 600 x 400 mm (98")
Dimensions With Stand:65": 57.0 x 34.0 x 13.6 in; 75": 65.7 x 39.1 x 15.6 in; 85": 74.5 x 44.0 x 18.0 in
Weight:65": 55.1 lbs; 75": 78.5 lbs; 85": 109.3 lbs; 98": 151.8 lbs (with stand)
✓ Pros:
- • Cognitive Processor XR delivers industry-leading upscaling and motion processing
- • Significantly brighter than previous models, making HDR highlights pop
- • Full Array Local Dimming provides deep blacks and minimal blooming for the price
- • Includes ATSC 3.0 tuner for NextGen TV broadcasts (unlike many competitors)
✗ Cons:
- • Only two HDMI 2.1 ports, and one is shared with eARC (challenging for users with 2+ consoles and a soundbar)
- • Viewing angles are narrow (VA panel typical; picture washes out from sides)
- • Blooming is still noticeable around subtitles or very bright objects in dark scenes
- • Refection handling is decent but struggles with direct sunlight compared to the X93L/X95L
As an Amazon Associate I earn from qualifying purchases.
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LG OLED evo C4 Series (2024)
Rating:★4.5(1,530)Amazon
Screen Size:42" / 48" / 55" / 65" / 77" / 83"
Resolution:4K (3840 x 2160)
Screen Type:WOLED (OLED evo)
Refresh Rate:144 Hz native (PC); 120 Hz (Consoles)
Processor:α9 AI Processor 4K Gen7
Upscaling:α9 AI Super Upscaling 4K
HDR Formats:Dolby Vision, HDR10, HLG (No HDR10+)
Peak Brightness:≈950-1,000 nits (55"+ HDR 2% window); ≈800 nits (42"/48" models)
Local Dimming:No (Self-illuminating pixels)
Contrast:Infinite (Perfect Black)
Color Gamut:≈99% DCI-P3
HDMI Ports:4x HDMI 2.1 (All ports support 4K@144Hz)
HDMI 2 1:Yes (4 ports)
VRR:Yes (G-SYNC Compatible, FreeSync Premium, HDMI Forum VRR)
Allm:Yes (Auto Low Latency Mode)
Input Lag:≈10 ms @ 60Hz; ≈5 ms @ 120Hz; ≈0.1 ms response time
Audio Channels:2.2 Channel (55"-83"); 2.0 Channel (42"-48")
Audio Power:40 W (55"-83"); 20 W (42"-48")
Audio Features:Dolby Atmos; DTS:X (Bypass only); AI Sound Pro (Virtual 9.1.2 Up-mix); WiSA Ready (2.1ch)
Smart Platform:webOS 24
App Store:LG Content Store
Voice Assistants:Amazon Alexa Built-in; Works with Google Assistant & Apple Home
Casting:Apple AirPlay 2; Chromecast Built-in
Connectivity:Wi-Fi 5 (802.11ac); Bluetooth 5.1; Ethernet (LAN); eARC (HDMI 2)
Tuner:ATSC 1.0 (Digital) / Clear QAM
Vesa:300 x 200 mm (42"-55"); 300 x 300 mm (65"); 400 x 200 mm (77"); 400 x 400 mm (83")
Dimensions With Stand:55": 48.1 x 29.8 x 9.1 in; 65": 56.7 x 34.6 x 9.1 in; 77": 67.4 x 40.7 x 10.5 in
Weight:55": 35.3 lbs; 65": 40.8 lbs; 77": 59.5 lbs (with stand)
✓ Pros:
- • New 144Hz refresh rate support makes it a top-tier monitor for PC gaming
- • Four full-bandwidth HDMI 2.1 ports (rare in competitors which often have only 2)
- • Extensive gaming features: G-Sync, FreeSync, and 0.1ms response time
- • Excellent reflection handling and viewing angles
✗ Cons:
- • Brightness Booster is missing on 42" and 48" models (they are dimmer)
- • No ATSC 3.0 tuner (NextGen TV support is missing)
- • Lack of HDR10+ support (LG exclusive Dolby Vision only)
- • Aggressive full-screen brightness limiting (ABL) in very bright scenes
As an Amazon Associate I earn from qualifying purchases.
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Which one is better?
Overall, LG OLED evo C4 Series (2024) delivers better satisfaction. Sony BRAVIA XR X90L Full Array LED 4K TV (2023) is still a quality option with specific strengths worth considering.
Who should buy each?
For performance and polish: Sony BRAVIA XR X90L Full Array LED 4K TV (2023) (Cognitive Processor XR delivers industry-leading upscaling and motion processing, Significantly brighter than previous models, making HDR highlights pop)
For value or versatility: LG OLED evo C4 Series (2024) (New 144Hz refresh rate support makes it a top-tier monitor for PC gaming, Four full-bandwidth HDMI 2.1 ports (rare in competitors which often have only 2))
Conclusion
With the key differences outlined, the decision should be clearer. Both options deliver quality—choose the one that fits your priorities.
Frequently Asked Questions
+Which has better value?
Sony BRAVIA XR X90L Full Array LED 4K TV (2023) excels if you value cognitive processor xr delivers industry-leading upscaling and motion processing. LG OLED evo C4 Series (2024) is better if you prioritize new 144hz refresh rate support makes it a top-tier monitor for pc gaming. Pick based on your budget and daily use.
+Is this an independent review?
Yes. We use affiliate links for monetization, but recommendations are research-driven and unbiased.
+Do newer models exist?
Check release timelines from the manufacturers and compare pricing before you buy. We refresh this page when major updates land.
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